February is the shortest month of the year. But this doesn’t mean that your sales reps would get any lesser opportunities to achieve good sales results.
To make the most out of this short month, it would be a good idea to organize shorter sales contests that can be run for a few days or weeks. (And build these contests around KPIs/ sales goals that can be achieved in this shorter time).
Below are some exciting sales contest ideas that you can use to run sales contests in February. These contests are all themed after some exciting events that happen in February and are sure to excite and engage your sales team in their sales activities.
1. Love the neighbour
Why has this contest been chosen for February? Wave at your neighbour day/
Goal: Use this contest to encourage teamwork amongst your reps. Pair up your reps into teams of two and ask to go on a field sales trip. The goal here for them is to try and sell the products to the customers.
Duration: One day
Points: 100 points per sale made
Winner: The pair that makes more sales than all the other pairs
Reward: Lunch for the winning team
2. President for the day
Why has this contest been chosen for February? President’s day
Goal: To fill the pipeline with as many leads as your reps can
Duration: One week
Points: 10 points per lead
Winner: Top 3 reps who fill the pipeline with more leads than anyone else
Reward: Amazon gift voucher
3. The Super Goal
Why has this contest been chosen for February? Super Bowl Tournament
Goal: To ensure movement in your sales pipeline
Duration: Two weeks
Points: 20 points for each prospect moved to the next phase in the sales pipeline
Winner: The rep who moves more prospects in the pipeline wins
4. Make it a date
Why has this contest been chosen for February? Valentine’s day
Goal: The get the reps to book as many meetings with the clients as they can for the upcoming days
Duration: Two weeks
Points: 20 points per meeting booked
Winners: The rep who succeeds in booking more meetings with the clients than everyone else
Reward: The winner earns a dinner reservation at the best restaurant in the city, with his or her valentine, on valentines day (14th Feb)
5. The Broadcast Station
Why has this contest been chosen for February? World Radio Day
Goal: To get your reps to conduct product demos for a newly launched product
Duration: 2 Weeks
Points: 20 points per demo
Winner: The person who succeeds in giving more demos than everyone else in the team
Reward: Reward the winner with a huge cash prize and a radio set
6. Yummy Delight
Why has this contest been chosen for February? World Nutella Day
Goal: To bring in as many referrals as possible from the existing customers
Duration: One Week
Points: 10 points per referral
Winner: Top 3 reps who bring in more referrals
Reward: A huge incentive and a basket full of Nutella
7. Happy new year
Why has this contest been chosen for February? Chinese new year
Goal: You can organize this contest for your sales team in China. Double up their excitement of the new year by organizing this contest where they have to convert as many leads in the pipeline as possible.
Duration: One month
Points: 10 points per lead converted
Winner: The rep who converts more leads
Reward: A huge gift hamper containing a lot of exciting goodies
Looking for sales contest ideas that are particular to your industry?
Insurance - 7 Sales Contest Ideas for Insurance Agents
Pharmaceuticals & Medical Devices - 5 Sales Contest Ideas for Pharmaceuticals and Medical devices
Call Center - 9 exciting and engaging call centre contest ideas to boost your employee’s productivity
Manufacturing - 5 Amazing Contest Ideas for Manufacturing Units
Retail Stores - 7 Fun Sales Contests for Retail Stores
Retail Banking - 7 Sales contests for Retail Banks
Looking for sales contest ideas for different months? Check out this below:
January– 7 Sales Contest Ideas for January
August– 7 Sales Contest Ideas for August
September– 8 Sales Contest Ideas for September
October– 8 Sales Contests For October
November– 8 Sales Contests for November
December– 7 fun sales contests for December
Looking for more Seasonal Sales Contest Ideas?
Looking for creative and funny team names?
Searching for award names and prizing ideas to give out to your contest winners? Read these articles below:
How will you communicate the contest to your participants?
Once you have a perfect contest idea and a suitable name for it, focus on communicating it effectively to your participants. Follow our sales contest communication template to announce your contest.
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