Author name: smartusertarget

Case Studies

How Did Johnson & Johnson Improve Competitive Objection Handling with Al?

Johnson & Johnson, a leading life sciences company, needed to train 240 sales reps in competitive objection handling. Despite extensive training, reps didn’t always address objections from HCPs effectively, often resorting to focusing on features which had limited impact on the HCP. Translating their product knowledge into impactful conversations with HCPs proved challenging.

Whitepapers

SmartWinnr Information Security White Paper

Cloud computing has revolutionized the way enterprise business applications are made available to businesses of all sizes – from the largest enterprises to small and mid-sized businesses. Software-as-a-Service (SaaS) – services delivering applications and associated data over the internet – has become a business model as well as an application delivery model. However, with the proliferation of SaaS offerings, there are legitimate concerns about security.

Case Studies

How Boston Scientific saved 500 hours (about 3 weeks) with Al coaching for New Product Launch?

Boston Scientific, a leading medical devices company, needed to certify 800 sales people for an upcoming new product launch. The intensive in-service presentation required a deep understanding of product features, functionalities, and safety protocols. Given the scale and complexity of the content, traditional role play methods were no longer feasible.

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