7 Sales Contest Ideas for January
5 minutes read
It’s a new calendar year and the beginning of a new sales quarter. You have,
- New hopes for your business
- New sales targets for your team to achieve
- And new opportunities which they should pursue
But at a time when most of your employees are freshly coming out of vacation mode, how can you ensure that they don’t waste the crucial first few weeks of the year?
One best way is to gamify the sales activities for your team. Going strong with sales contests in the first month of the year helps in,
- Getting the sales reps started with their work in a fun and enjoyable environment after they have returned from their vacation
- Setting the priorities right for the new year
- Engaging the sales reps effectively in pursuing their sales targets
- Motivating them to achieve more by rewarding their achievements
This blog brings to you some amazing sales contests ideas with exciting themes which you can run in the month of January.
1. New Year, New Leads
Why has this contest been selected for January? New Year (January 1st)
Goal: To get your sales reps to fill the pipeline with as many leads as possible
Duration: One day
Points: 10 points per lead
Winner: The person who succeeds in bringing in more number of leads into the sales pipeline than everyone else by the end of the day
Reward: Dinner reservation for the winner and his family at the best restaurant in the city
2. Popping Success
Why has this contest been selected for January? National popcorn day
Goal: Your reps must be having monthly sales quotas set for them to achieve like,
- Selling a certain number of new products by the end of the month
- Closing x number of deals by the end of the month
- Bringing in a certain amount of sales by the end of the month
Through this contest, motivate your reps to achieve their monthly sales quota in a timely manner.
Duration: One month
Winner: Everybody who succeed in achieving their monthly quota before the end of the month
Reward: A popcorn basket that is filled with money
3. Say Cheese
Why has this contest been selected for January? Cheese lover’s day
Goal: Increase the sales of a newly launched product. You can set a target here for each rep to sell at least 10 new products that are launched that year
Duration: One month
Points: 50 points per product sold
Winner: Top 3 people who sell more number of new products than everyone else by the end of the month
Reward: Cash incentive and a prize hamper with different kinds of cheese
4. Get a Compliment
Why has this contest been selected for January? National compliment day
Goal: The goal is to earn the best customer reviews.
Duration: One month
Points: 10 points per best review
Winner: Select the top 3 reps who have the maximum number of best reviews by the end of the month.
Reward: Cash incentive + Amazon gift vouchers
5. Hats off
Why has this contest been selected for January? National hats day
Goal: To get your reps to close as many deals as they can in the given period of time
Duration: One month
Points: 50 points per deal closed
Winner: The rep who closes more number of deals than everyone else in the sales team
Reward: Present a big hat that is filled with cash
6. Earn quality family time
Why has this contest been selected for January? Global family day
Goal: To get your reps to hold as many meetings as possible with the clients
Duration: Two weeks
Points: 20 points per meeting booked
Winner: The top 3 reps who do more number of meetings with the clients than anyone else
Reward: Sponsor a family outing for the winners to a resort or an amusement park
7. Republic day rush
Why has this contest been selected for January? Indian republic day
Goal: To get your reps to earn as many referrals from the existing customers as possible
Duration: One day
Points: 20 points per referral
Winner: The person who brings in more number of referrals than everyone else in the team
Reward: Reward the winner with an amazon gift card
Looking for sales contest ideas for your particular industry?
Insurance - 7 Sales Contest Ideas for Insurance Agents
Pharmaceuticals & Medical Devices - 5 Sales Contest Ideas for Pharmaceuticals and Medical devices
Call Center - 9 exciting and engaging call center contest ideas to boost your employee’s productivity
Manufacturing - 5 Amazing Contest Ideas for Manufacturing Units
Retail Stores - 7 Fun Sales Contests for Retail Stores
Retail Banking - 7 Sales contests for Retail Banks
Looking for sales contest ideas for different months? Check out this list below:
February– 7 Sales Contest Ideas for February
March– 8 Sales Contest Ideas for March
April– 7 Sales Contest Ideas for April
May– 8 Sales Contest Ideas for May
June– 8 Sales Contest Ideas for June
July– 8 Sales Contest Ideas for July
August– 7 Sales Contest Ideas for August
September– 8 Sales Contest Ideas for September
October– 8 Sales Contests For October
November– 8 Sales Contests for November
December– 7 fun sales contests for December
Looking for more Seasonal Sales Contest Ideas?
7 Fun Sales Contest Ideas to Motivate your Team for Thanksgiving and Black Friday
Looking for creative and funny team names?
Searching for award names and prizing ideas to give out to your contest winners? Read these articles below:
creative employee recognition awards.
23 Sales incentive ideas to keep your sales team motivated
How will you communicate the contest to your participants?
Once you have a perfect contest idea and a suitable name for it, focus on communicating it effectively to your participants. Follow our sales contest communication template to announce your contest.
Published on Fri Sep 3 2021