Senior Living
Senior Living
Improve Occupancy Rates Across Your Senior Living Communities
Equip your community sales teams to convert more tours into move-ins
SmartWinnr helps senior living providers keep Marketing Directors, Executive Directors, and Hospital Liaisons engaged, trained, and focused on the right sales activities. Run contests, deliver microlearning, and coach on sensitive objections to lift tour-to-move-in ratios.
Trusted by Trainers and L&D Managers
Overcome Senior Living’s Most Common Sales and Ops Challenges
SmartWinnr helps you motivate community teams, make training practical, and bring uniformity across locations.
Low activity in lead, call, tour, and deposit stages
Inconsistent messaging with families, referrers, and hospitals
New sales staff taking time to ramp
Uneven service and operations across communities
Difficulty keeping caregivers engaged

SmartWinnr Solution
Gamified contests tied to calls, tours, deposits, and move-ins
Real Impact
Higher participation and healthier pipelines in slow months
Low activity in lead, call, tour, and deposit stages
Inconsistent messaging with families, referrers, and hospitals
New sales staff taking time to ramp
Uneven service and operations across communities
Difficulty keeping caregivers engaged

SmartWinnr Solution
Gamified contests tied to calls, tours, deposits, and move-ins
Real Impact
Higher participation and healthier pipelines in slow months
Low activity in lead, call, tour, and deposit stages
Inconsistent messaging with families, referrers, and hospitals
New sales staff taking time to ramp
Uneven service and operations across communities
Difficulty keeping caregivers engaged

SmartWinnr Solution
Gamified contests tied to calls, tours, deposits, and move-ins
Real Impact
Higher participation and healthier pipelines in slow months
SmartWinnr Solutions for Senior Living Teams
SmartWinnr Solutions for Senior Living Teams
SmartWinnr brings together contests, learning, and coaching to help sales and operations stay aligned on occupancy goals.
Knowledge Reinforcement
Conversation Excellence
Sales Performance
Field Coaching
Smart Knowledge Reinforcement
Keep community teams aligned on services, care levels, and current offers.
Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.
Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.
Managers see who completed training and who needs help.

Knowledge Reinforcement
Conversation Excellence
Sales Performance
Field Coaching
Smart Knowledge Reinforcement
Keep community teams aligned on services, care levels, and current offers.
Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.
Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.
Managers see who completed training and who needs help.

Knowledge Reinforcement
Conversation Excellence
Sales Performance
Field Coaching
Smart Knowledge Reinforcement
Keep community teams aligned on services, care levels, and current offers.
Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.
Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.
Managers see who completed training and who needs help.

How Senior Living Teams
Use SmartWinnr
For operators, sales directors, and regional leaders who want higher occupancy and consistent family experiences.
Drive Up Occupancy Rates and Revenue
Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.


Drive Up Occupancy Rates and Revenue
Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.


Drive Up Occupancy Rates and Revenue
Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.


Ensure the Right Messaging to Prospects and Families
Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.


Ensure the Right Messaging to Prospects and Families
Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.


Ensure the Right Messaging to Prospects and Families
Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.


Improve Sales Effectiveness
Use microlearning, quizzes, and practice to make staff better at counseling families.


Improve Sales Effectiveness
Use microlearning, quizzes, and practice to make staff better at counseling families.


Improve Sales Effectiveness
Use microlearning, quizzes, and practice to make staff better at counseling families.


Reduce Caregiver Attrition
Keep caregivers informed and recognized through regular content and gamification.


Reduce Caregiver Attrition
Keep caregivers informed and recognized through regular content and gamification.


Reduce Caregiver Attrition
Keep caregivers informed and recognized through regular content and gamification.


Drive Operational Excellence
Digitize community-level checklists and track performance for continuous improvement.


Drive Operational Excellence
Digitize community-level checklists and track performance for continuous improvement.


Drive Operational Excellence
Digitize community-level checklists and track performance for continuous improvement.


Ensure Uniform Service Quality Across Communities
Apply the same standards everywhere and make results visible to leadership.


Ensure Uniform Service Quality Across Communities
Apply the same standards everywhere and make results visible to leadership.


Ensure Uniform Service Quality Across Communities
Apply the same standards everywhere and make results visible to leadership.


Built for Senior Living Teams
Built for providers who manage multiple communities and want sales and ops to work in sync.

Enterprise security
SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security
SSO, role-based access, encryption, and audit logs ensure enterprise control.

Mobile-friendly
Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly
Available on iOS and Android for remote teams with easy, secure access.

Scenario builder
Create scenarios by product line, channel, and specific branch type.

Scenario builder
Create scenarios by product line, channel, and specific branch type.

32+ languages
Support for 32+ languages with strong tolerance for English accents.

32+ languages
Support for 32+ languages with strong tolerance for English accents.

Enterprise security
SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security
SSO, role-based access, encryption, and audit logs ensure enterprise control.

Mobile-friendly
Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly
Available on iOS and Android for remote teams with easy, secure access.

Scenario builder
Create scenarios by product line, channel, and specific branch type.

Scenario builder
Create scenarios by product line, channel, and specific branch type.

32+ languages
Support for 32+ languages with strong tolerance for English accents.

32+ languages
Support for 32+ languages with strong tolerance for English accents.
Success by Numbers
These are the kinds of improvements senior living customers report after rolling out SmartWinnr.
22%
Increase in sales productivity from contests and targeted coaching
22%
Increase in sales productivity from contests and targeted coaching
22%
Increase in sales productivity from contests and targeted coaching
25%
Higher participation during slow sales months
25%
Higher participation during slow sales months
25%
Higher participation during slow sales months
30%
Faster onboarding of new Marketing Directors and EDs
30%
Faster onboarding of new Marketing Directors and EDs
30%
Faster onboarding of new Marketing Directors and EDs
90%
More consistent messaging across communities during promotional pushes
90%
More consistent messaging across communities during promotional pushes
90%
More consistent messaging across communities during promotional pushes
Technical Specifications
Designed for multi-site senior living environments with mobile, secure, and easy-to-admin tools.
Secure, compliant, and scalable training built for retail banking, branch operations, and frontline sales teams.
Security & Compliance
Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.
Data and IT Compliance
Secure cloud storage
Regular security audits
Security & Compliance
Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.
Data and IT Compliance
Secure cloud storage
Regular security audits
Security & Compliance
Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.
Data and IT Compliance
Secure cloud storage
Regular security audits
Integrations
Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .
CRM integration
HRMS integration
LMS integration
Integrations
Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .
CRM integration
HRMS integration
LMS integration
Integrations
Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .
CRM integration
HRMS integration
LMS integration
Mobile Capabilities
iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.
iOS and Android apps
Push notifications
Low data usage
Mobile Capabilities
iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.
iOS and Android apps
Push notifications
Low data usage
Mobile Capabilities
iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.
iOS and Android apps
Push notifications
Low data usage
Customer Success & Testimonials
Customer Success & Testimonials
Customer Success & Testimonials
What Insurance Leaders Are Saying
Use insurance-specific quotes here.
"Gamified contests for agents and managers, engagement surged and cross-team collaboration took off."

Hana Kneblova
Sales Performance Lead

“SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment.”

Thubaraka Shanmuganathan
Sales Trainer

"The SmartWinnr team is kind, capable, and a pleasure to work with truly one of the best vendor teams I’ve known."

Laura Welch
Director, Sales Enablement

"SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment."

Name
Role-Trainer
"SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment."

Name
Role-Trainer
"SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment."

Thubaraka Shanmuganathan
Trainer
"The SmartWinnr team is kind, capable, and a pleasure to work with truly one of the best vendor teams I’ve known."

Laura Welch
Director, Sales Enablement

”Gamified contests for agents and managers, engagement surged and cross-team collaboration took off."

Hana Kneblova
Sales Performance Lead

“SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment.”

Thubaraka Shanmuganathan
Sales Trainer

"The SmartWinnr team is kind, capable, and a pleasure to work with truly one of the best vendor teams I’ve known."

Laura Welch
Director, Sales Enablement

”Gamified contests for agents and managers, engagement surged and cross-team collaboration took off."

Hana Kneblova
Sales Performance Lead

“SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment.”

Thubaraka Shanmuganathan
Sales Trainer

Still Have Questions?
Still Have Questions?
Still Have Questions?
What leaders usually ask us.
Find quick answers to the most common questions from sales, training, and enablement leaders.
1. How does SmartWinnr improve occupancy?
By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins.
2. Can we run different contests for different communities?
Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone.
3. Can we train staff on handling sensitive family objections?
Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way.
4. Can operations use it for inspections?
Yes. You can digitize room and property inspection checklists and track adherence from the mobile app.
5. Our communities have high staff turnover. Will this help?
New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.
6. Do managers get reports?
Yes. Leaders can see participation, training completion, and inspection data by community.
7. Is it hard to administer?
No. Admins can create contests and learning tracks in minutes and reuse them across communities.
1. How does SmartWinnr improve occupancy?
By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins.
2. Can we run different contests for different communities?
Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone.
3. Can we train staff on handling sensitive family objections?
Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way.
4. Can operations use it for inspections?
Yes. You can digitize room and property inspection checklists and track adherence from the mobile app.
5. Our communities have high staff turnover. Will this help?
New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.
6. Do managers get reports?
Yes. Leaders can see participation, training completion, and inspection data by community.
7. Is it hard to administer?
No. Admins can create contests and learning tracks in minutes and reuse them across communities.
1. How does SmartWinnr improve occupancy?
By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins.
2. Can we run different contests for different communities?
Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone.
3. Can we train staff on handling sensitive family objections?
Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way.
4. Can operations use it for inspections?
Yes. You can digitize room and property inspection checklists and track adherence from the mobile app.
5. Our communities have high staff turnover. Will this help?
New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.
6. Do managers get reports?
Yes. Leaders can see participation, training completion, and inspection data by community.
7. Is it hard to administer?
No. Admins can create contests and learning tracks in minutes and reuse them across communities.
Request A Demo
Accelerate Your Sales Growth.
Start unlocking smarter training and performance today
Request A Demo
Accelerate Your Sales Growth.
Start unlocking smarter training and performance today
Request A Demo
Accelerate Your Sales Growth.
Start unlocking smarter training and performance today


















