SmartWinnr - Logo
SmartWinnr - Logo
SmartWinnr - Logo

Medical Devices

Medical Devices

Supercharge Your Medical Devices Sales Training & Field Coaching

Equip your device teams to sell, train, and support with confidence

SmartWinnr helps device companies deliver consistent, compliant conversations from OR to procurement. Reps master mechanism, setup, safety, and value. Managers see clear signals on readiness and performance.

Trusted by Trainers and L&D Managers

Overcome Med Device
Field Challenges

Built for complex clinical selling. See how SmartWinnr helps medical device reps handle multi-stakeholder conversations, protect compliance, and deliver confident in-field support from day one, at scale across regions.

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

Promotional and comparative claim risk

Complex product know how across versions and accessories

Low engagement in distributed territories

Gaps in manager visibility

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

SmartWinnr Solution

AI roleplays with surgeon and nurse personas, plus procurement scenarios. Practice discovery, setup, safety, economics, and value analysis.

Real Impact

Faster onboarding and higher day one confidence.

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

Promotional and comparative claim risk

Complex product know how across versions and accessories

Low engagement in distributed territories

Gaps in manager visibility

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

SmartWinnr Solution

AI roleplays with surgeon and nurse personas, plus procurement scenarios. Practice discovery, setup, safety, economics, and value analysis.

Real Impact

Faster onboarding and higher day one confidence.

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

Promotional and comparative claim risk

Complex product know how across versions and accessories

Low engagement in distributed territories

Gaps in manager visibility

Multi stakeholder conversations across surgeons, nurses, biomed, and procurement

SmartWinnr Solution

AI roleplays with surgeon and nurse personas, plus procurement scenarios. Practice discovery, setup, safety, economics, and value analysis.

Real Impact

Faster onboarding and higher day one confidence.

SmartWinnr Solutions for Medical Device Teams

SmartWinnr Solutions for Medical Device Teams

SmartWinnr helps medical device reps, clinical specialists, and field teams prepare for high stakes conversations with surgeons, nurses, and procurement. It builds confidence fast, keeps messaging compliant, and scales consistent coaching across markets.

  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Personalized micro modules and AI nudges keep setup steps, safety checks, and comparator points top of mind. Use K Hub, SmartFeeds, and SmartPaths for ongoing refreshers.

Targeted micro modules keep setup steps, safety checks, and comparator talking points fresh for every procedure.

K Hub, SmartFeeds, and SmartPaths deliver refreshers by product, role, and market need.

AI nudges and quick checks confirm recall before critical cases.

Fewer field errors due to better retention of IFU and troubleshooting steps.

Smart Knowledge Reinforcement 
  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Personalized micro modules and AI nudges keep setup steps, safety checks, and comparator points top of mind. Use K Hub, SmartFeeds, and SmartPaths for ongoing refreshers.

Targeted micro modules keep setup steps, safety checks, and comparator talking points fresh for every procedure.

K Hub, SmartFeeds, and SmartPaths deliver refreshers by product, role, and market need.

AI nudges and quick checks confirm recall before critical cases.

Fewer field errors due to better retention of IFU and troubleshooting steps.

Smart Knowledge Reinforcement 
  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Personalized micro modules and AI nudges keep setup steps, safety checks, and comparator points top of mind. Use K Hub, SmartFeeds, and SmartPaths for ongoing refreshers.

Targeted micro modules keep setup steps, safety checks, and comparator talking points fresh for every procedure.

K Hub, SmartFeeds, and SmartPaths deliver refreshers by product, role, and market need.

AI nudges and quick checks confirm recall before critical cases.

Fewer field errors due to better retention of IFU and troubleshooting steps.

Smart Knowledge Reinforcement 

How Medical Device
Companies Use SmartWinnr

For commercial excellence leaders, clinical education teams, and field reps who support surgeons and procurement under strict compliance.

New Product Launch Readiness

Roleplays, microlearning, and certification help reps present mechanism, setup, and safety with confidence.

New Product Launch Readiness

New Product Launch Readiness

Roleplays, microlearning, and certification help reps present mechanism, setup, and safety with confidence.

New Product Launch Readiness

New Product Launch Readiness

Roleplays, microlearning, and certification help reps present mechanism, setup, and safety with confidence.

New Product Launch Readiness

Clinical Evaluation and In Service Prep

Turn IFU, accessories, and troubleshooting into short lessons and simulations. Practice sterile workflows and handoffs. 

Clinical Evaluation and In Service Prep

Clinical Evaluation and In Service Prep

Turn IFU, accessories, and troubleshooting into short lessons and simulations. Practice sterile workflows and handoffs. 

Clinical Evaluation and In Service Prep

Clinical Evaluation and In Service Prep

Turn IFU, accessories, and troubleshooting into short lessons and simulations. Practice sterile workflows and handoffs. 

Clinical Evaluation and In Service Prep

Procurement and Value Analysis

Coach reps on economic value, service terms, and competitive trade offs. Scenarios mirror committee questions and documentation.

Procurement and Value Analysis

Procurement and Value Analysis

Coach reps on economic value, service terms, and competitive trade offs. Scenarios mirror committee questions and documentation.

Procurement and Value Analysis

Procurement and Value Analysis

Coach reps on economic value, service terms, and competitive trade offs. Scenarios mirror committee questions and documentation.

Procurement and Value Analysis

Post Market Updates and Field Changes

Push targeted refreshers when labeling or accessories change. Track recert status and message coverage. 

Post Market Updates and Field Changes

Post Market Updates and Field Changes

Push targeted refreshers when labeling or accessories change. Track recert status and message coverage. 

Post Market Updates and Field Changes

Post Market Updates and Field Changes

Push targeted refreshers when labeling or accessories change. Track recert status and message coverage. 

Post Market Updates and Field Changes

Competitive Positioning

Interactive battle cards and objection practice within approved language. 

Competitive Positioning

Competitive Positioning

Interactive battle cards and objection practice within approved language. 

Competitive Positioning

Competitive Positioning

Interactive battle cards and objection practice within approved language. 

Competitive Positioning

Ongoing Readiness

Quick refreshers and manager review mode before high stakes cases.

Ongoing Readiness

Ongoing Readiness

Quick refreshers and manager review mode before high stakes cases.

Ongoing Readiness

Ongoing Readiness

Quick refreshers and manager review mode before high stakes cases.

Ongoing Readiness

Built for Device Teams

Designed for medical device reps and clinical specialists who support cases in high scrutiny settings. Secure, mobile, procedure aware, and built to keep messaging consistent across products, stakeholders, and regions.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

32 + languages

32 + languages

Support for 32+ languages with strong tolerance for English accents.

32 + languages

32 + languages

Support for 32+ languages with strong tolerance for English accents.

32 + languages

32 + languages

Support for 32+ languages with strong tolerance for English accents.

Success by Numbers 

Measured outcomes from large global device programs in regulated environments. These are the gains teams see when SmartWinnr is in place at scale.

  • 22%

    Increase in sales productivity with contests and targeted coaching

  • 22%

    Increase in sales productivity with contests and targeted coaching

  • 22%

    Increase in sales productivity with contests and targeted coaching

  • 70%

    Improvement in knowledge retention for clinical and compliance topics

  • 70%

    Improvement in knowledge retention for clinical and compliance topics

  • 70%

    Improvement in knowledge retention for clinical and compliance topics

  • 30%

    Reduction in onboarding time when training targets real gaps

  • 30%

    Reduction in onboarding time when training targets real gaps

  • 30%

    Reduction in onboarding time when training targets real gaps

  • 90%

    Message consistency across regions during critical launches

  • 90%

    Message consistency across regions during critical launches

  • 90%

    Message consistency across regions during critical launches

Technical Specifications

Security and Compliance Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-share aware simulations for demo run-throughs.

iOS and Android apps

Push notifications

Low data usage

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-share aware simulations for demo run-throughs.

iOS and Android apps

Push notifications

Low data usage

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-share aware simulations for demo run-throughs.

iOS and Android apps

Push notifications

Low data usage

Customer Success & Testimonials

Customer Success & Testimonials

Customer Success & Testimonials

What Our Customers Are Saying

  • "Gamified contests for agents and managers, engagement surged and cross-team collaboration took off."

    Hana Kneblova

    Hana Kneblova

    Sales Performance Lead

    NN Group
  • “SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment.”

    Thubaraka Shanmuganathan

    Sales Trainer

    boston scientific
  • "The SmartWinnr team is kind, capable, and a pleasure to work with truly one of the best vendor teams I’ve known."

    Laura Welch

    Laura Welch

    Director, Sales Enablement

    poly

Still Have Questions?

Still Have Questions?

Still Have Questions?

Still have questions? We’ve got you covered.

Find quick answers to the most common questions from sales, training, and enablement leaders.

  • 1. What is medical device sales training?

    It readies reps to discuss mechanism, setup, safety, and value with clinicians and buyers, then proves readiness with scores and transcripts.

  • 2. How fast can we ramp new device reps?

    Use short paths plus roleplays and checklists; most teams see faster time to first confident cases when practice and certification run together. 

  • 3. How do AI roleplays help med-device conversations?

    They simulate surgeons, nurses, and committees, ask follow-ups, flag risky phrasing, and grade consistently against your rubric. 

  • 4. How do we keep claims compliant?

    Turn on guardrails with approved language; the session flags prohibited or unbalanced claims and stores audit-ready records.

  • 5. What metrics should we track?

    AI score by criterion, keyword coverage, skill heatmaps, certification status, and lift by product family, region, and time.

  • 6. Does this work for launches and label updates?

    Yes. Push micro-refreshers, run fast recerts, and track message coverage and adoption during rollouts.

  • 7. Can managers coach at scale?

    Yes. One rubric across teams, top videos for modeling, and exports for BI make coaching consistent and efficient.

  • 1. What is medical device sales training?

    It readies reps to discuss mechanism, setup, safety, and value with clinicians and buyers, then proves readiness with scores and transcripts.

  • 2. How fast can we ramp new device reps?

    Use short paths plus roleplays and checklists; most teams see faster time to first confident cases when practice and certification run together. 

  • 3. How do AI roleplays help med-device conversations?

    They simulate surgeons, nurses, and committees, ask follow-ups, flag risky phrasing, and grade consistently against your rubric. 

  • 4. How do we keep claims compliant?

    Turn on guardrails with approved language; the session flags prohibited or unbalanced claims and stores audit-ready records.

  • 5. What metrics should we track?

    AI score by criterion, keyword coverage, skill heatmaps, certification status, and lift by product family, region, and time.

  • 6. Does this work for launches and label updates?

    Yes. Push micro-refreshers, run fast recerts, and track message coverage and adoption during rollouts.

  • 7. Can managers coach at scale?

    Yes. One rubric across teams, top videos for modeling, and exports for BI make coaching consistent and efficient.

  • 1. What is medical device sales training?

    It readies reps to discuss mechanism, setup, safety, and value with clinicians and buyers, then proves readiness with scores and transcripts.

  • 2. How fast can we ramp new device reps?

    Use short paths plus roleplays and checklists; most teams see faster time to first confident cases when practice and certification run together. 

  • 3. How do AI roleplays help med-device conversations?

    They simulate surgeons, nurses, and committees, ask follow-ups, flag risky phrasing, and grade consistently against your rubric. 

  • 4. How do we keep claims compliant?

    Turn on guardrails with approved language; the session flags prohibited or unbalanced claims and stores audit-ready records.

  • 5. What metrics should we track?

    AI score by criterion, keyword coverage, skill heatmaps, certification status, and lift by product family, region, and time.

  • 6. Does this work for launches and label updates?

    Yes. Push micro-refreshers, run fast recerts, and track message coverage and adoption during rollouts.

  • 7. Can managers coach at scale?

    Yes. One rubric across teams, top videos for modeling, and exports for BI make coaching consistent and efficient.

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today