SmartWinnr - Logo
SmartWinnr - Logo
SmartWinnr - Logo

Senior Living

Senior Living

Improve Occupancy Rates Across Your Senior Living Communities

Equip your community sales teams to convert more tours into move-ins

SmartWinnr helps senior living providers keep Marketing Directors, Executive Directors, and Hospital Liaisons engaged, trained, and focused on the right sales activities. Run contests, deliver microlearning, and coach on sensitive objections to lift tour-to-move-in ratios.

Trusted by Trainers and L&D Managers

Overcome Senior Living’s Most Common Sales and Ops Challenges

SmartWinnr helps you motivate community teams, make training practical, and bring uniformity across locations.

Low activity in lead, call, tour, and deposit stages

Inconsistent messaging with families, referrers, and hospitals

New sales staff taking time to ramp

Uneven service and operations across communities

Difficulty keeping caregivers engaged

Low activity in lead, call, tour, and deposit stages

SmartWinnr Solution

Gamified contests tied to calls, tours, deposits, and move-ins

Real Impact

Higher participation and healthier pipelines in slow months

Low activity in lead, call, tour, and deposit stages

Inconsistent messaging with families, referrers, and hospitals

New sales staff taking time to ramp

Uneven service and operations across communities

Difficulty keeping caregivers engaged

Low activity in lead, call, tour, and deposit stages

SmartWinnr Solution

Gamified contests tied to calls, tours, deposits, and move-ins

Real Impact

Higher participation and healthier pipelines in slow months

Low activity in lead, call, tour, and deposit stages

Inconsistent messaging with families, referrers, and hospitals

New sales staff taking time to ramp

Uneven service and operations across communities

Difficulty keeping caregivers engaged

Low activity in lead, call, tour, and deposit stages

SmartWinnr Solution

Gamified contests tied to calls, tours, deposits, and move-ins

Real Impact

Higher participation and healthier pipelines in slow months

SmartWinnr Solutions for Senior Living Teams

SmartWinnr Solutions for Senior Living Teams

SmartWinnr brings together contests, learning, and coaching to help sales and operations stay aligned on occupancy goals.

  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Keep community teams aligned on services, care levels, and current offers.

Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.

Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.

Managers see who completed training and who needs help.

Smart Knowledge Reinforcement 
  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Keep community teams aligned on services, care levels, and current offers.

Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.

Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.

Managers see who completed training and who needs help.

Smart Knowledge Reinforcement 
  • Knowledge Reinforcement

  • Conversation Excellence

  • Sales Performance

  • Field Coaching

Smart Knowledge Reinforcement 

Keep community teams aligned on services, care levels, and current offers.

Short modules keep teams updated on positioning, amenities, care levels, pricing, and family objections.

Use SmartFeeds and learning tracks to deliver exactly what Marketing and Executive Directors need this week.

Managers see who completed training and who needs help.

Smart Knowledge Reinforcement 

How Senior Living Teams
Use SmartWinnr

For operators, sales directors, and regional leaders who want higher occupancy and consistent family experiences.

Drive Up Occupancy Rates and Revenue

Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.

Drive Up Occupancy Rates and Revenue

Drive Up Occupancy Rates and Revenue

Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.

Drive Up Occupancy Rates and Revenue

Drive Up Occupancy Rates and Revenue

Run contests on calls, tours, deposits, and move-ins to lift every stage of the funnel.

Drive Up Occupancy Rates and Revenue

Ensure the Right Messaging to Prospects and Families

Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.

Ensure the Right Messaging to Prospects and Families

Ensure the Right Messaging to Prospects and Families

Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.

Ensure the Right Messaging to Prospects and Families

Ensure the Right Messaging to Prospects and Families

Train Marketing and Executive Directors to handle cost, care, and readiness objections with coaching challenges.

Ensure the Right Messaging to Prospects and Families

Improve Sales Effectiveness

Use microlearning, quizzes, and practice to make staff better at counseling families.

Improve Sales Effectiveness

Improve Sales Effectiveness

Use microlearning, quizzes, and practice to make staff better at counseling families.

Improve Sales Effectiveness

Improve Sales Effectiveness

Use microlearning, quizzes, and practice to make staff better at counseling families.

Improve Sales Effectiveness

Reduce Caregiver Attrition

Keep caregivers informed and recognized through regular content and gamification.

Reduce Caregiver Attrition

Reduce Caregiver Attrition

Keep caregivers informed and recognized through regular content and gamification.

Reduce Caregiver Attrition

Reduce Caregiver Attrition

Keep caregivers informed and recognized through regular content and gamification.

Reduce Caregiver Attrition

Drive Operational Excellence

Digitize community-level checklists and track performance for continuous improvement.

Drive Operational Excellence

Drive Operational Excellence

Digitize community-level checklists and track performance for continuous improvement.

Drive Operational Excellence

Drive Operational Excellence

Digitize community-level checklists and track performance for continuous improvement.

Drive Operational Excellence

Ensure Uniform Service Quality Across Communities

Apply the same standards everywhere and make results visible to leadership.

Ensure Uniform Service Quality Across Communities

Ensure Uniform Service Quality Across Communities

Apply the same standards everywhere and make results visible to leadership.

Ensure Uniform Service Quality Across Communities

Ensure Uniform Service Quality Across Communities

Apply the same standards everywhere and make results visible to leadership.

Ensure Uniform Service Quality Across Communities

Built for Senior Living Teams

Built for providers who manage multiple communities and want sales and ops to work in sync.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

35+ languages

32+ languages

Support for 32+ languages with strong tolerance for English accents.

35+ languages

32+ languages

Support for 32+ languages with strong tolerance for English accents.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Enterprise security

Enterprise security

SSO, role-based access, encryption, and audit logs ensure enterprise control.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Mobile-friendly

Mobile-friendly

Available on iOS and Android for remote teams with easy, secure access.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

Scenario builder

Scenario builder

Create scenarios by product line, channel, and specific branch type.

35+ languages

32+ languages

Support for 32+ languages with strong tolerance for English accents.

35+ languages

32+ languages

Support for 32+ languages with strong tolerance for English accents.

Success by Numbers 

These are the kinds of improvements senior living customers report after rolling out SmartWinnr.

  • 22%

    Increase in sales productivity from contests and targeted coaching

  • 22%

    Increase in sales productivity from contests and targeted coaching

  • 22%

    Increase in sales productivity from contests and targeted coaching

  • 25%

    Higher participation during slow sales months

  • 25%

    Higher participation during slow sales months

  • 25%

    Higher participation during slow sales months

  • 30%

    Faster onboarding of new Marketing Directors and EDs

  • 30%

    Faster onboarding of new Marketing Directors and EDs

  • 30%

    Faster onboarding of new Marketing Directors and EDs

  • 90%

    More consistent messaging across communities during promotional pushes

  • 90%

    More consistent messaging across communities during promotional pushes

  • 90%

    More consistent messaging across communities during promotional pushes

Technical Specifications

Designed for multi-site senior living environments with mobile, secure, and easy-to-admin tools.

Secure, compliant, and scalable training built for retail banking, branch operations, and frontline sales teams. 

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Security & Compliance

Encryption in transit and at rest, SSO, role-based access, retention controls, and audit logs.

Data and IT Compliance

Secure cloud storage

Regular security audits

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Integrations

Connect CRM, LMS, data warehouse, and BI. Open APIs for custom workflows. .

CRM integration

HRMS integration

LMS integration

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.

iOS and Android apps

Push notifications

Low data usage

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.

iOS and Android apps

Push notifications

Low data usage

Mobile Capabilities

iOS and Android support. Private practice mode and manager review mode. Screen-aware simulations for fee and feature walk-throughs.

iOS and Android apps

Push notifications

Low data usage

Customer Success & Testimonials

Customer Success & Testimonials

Customer Success & Testimonials

What Insurance Leaders Are Saying

Use insurance-specific quotes here.

  • "Gamified contests for agents and managers, engagement surged and cross-team collaboration took off."

    Hana Kneblova

    Hana Kneblova

    Sales Performance Lead

    NN Group
  • “SmartWinnr offers our reps multiple opportunities to refine their pitch in a supportive environment.”

    Thubaraka Shanmuganathan

    Sales Trainer

    boston scientific
  • "The SmartWinnr team is kind, capable, and a pleasure to work with truly one of the best vendor teams I’ve known."

    Laura Welch

    Laura Welch

    Director, Sales Enablement

    poly

Still Have Questions?

Still Have Questions?

Still Have Questions?

What leaders usually ask us.

Find quick answers to the most common questions from sales, training, and enablement leaders.

  • 1. How does SmartWinnr improve occupancy?

    By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins. 

  • 2. Can we run different contests for different communities?

    Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone. 

  • 3. Can we train staff on handling sensitive family objections?

    Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way. 

  • 4. Can operations use it for inspections?

    Yes. You can digitize room and property inspection checklists and track adherence from the mobile app. 

  • 5. Our communities have high staff turnover. Will this help?

    New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.

  • 6. Do managers get reports?

    Yes. Leaders can see participation, training completion, and inspection data by community.

  • 7. Is it hard to administer?

    No. Admins can create contests and learning tracks in minutes and reuse them across communities. 

  • 1. How does SmartWinnr improve occupancy?

    By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins. 

  • 2. Can we run different contests for different communities?

    Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone. 

  • 3. Can we train staff on handling sensitive family objections?

    Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way. 

  • 4. Can operations use it for inspections?

    Yes. You can digitize room and property inspection checklists and track adherence from the mobile app. 

  • 5. Our communities have high staff turnover. Will this help?

    New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.

  • 6. Do managers get reports?

    Yes. Leaders can see participation, training completion, and inspection data by community.

  • 7. Is it hard to administer?

    No. Admins can create contests and learning tracks in minutes and reuse them across communities. 

  • 1. How does SmartWinnr improve occupancy?

    By rewarding each activity in the sales funnel and keeping community teams trained on the right messaging, so more tours convert to move-ins. 

  • 2. Can we run different contests for different communities?

    Yes. You can run time-bound or ongoing contests by community, region, or role and show leaderboards to everyone. 

  • 3. Can we train staff on handling sensitive family objections?

    Yes. Use short learning modules and coaching challenges to practice pricing, care level, and urgency objections in a supportive way. 

  • 4. Can operations use it for inspections?

    Yes. You can digitize room and property inspection checklists and track adherence from the mobile app. 

  • 5. Our communities have high staff turnover. Will this help?

    New staff can follow structured learning and see contests immediately, which improves engagement in the first weeks.

  • 6. Do managers get reports?

    Yes. Leaders can see participation, training completion, and inspection data by community.

  • 7. Is it hard to administer?

    No. Admins can create contests and learning tracks in minutes and reuse them across communities. 

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today

Request A Demo

Accelerate Your Sales Growth.

Start unlocking smarter training and performance today