Win leaders over with short teasers
Skip the 30-minute vendor demo. Sean suggests 15 to 30 second teasers built on your own company's content.
On-demand webinar · Hosted by LTEN
How Did Boston Scientific Drive 100% AI Role Play Adoption?
Sean Rogers of Boston Scientific talks with Shiladitya Mallik of SmartWinnr about how his team rolled out AI Roleplay, from winning over leadership to building the first scenario.
Recorded Fri, Oct 9, 2026 · 34 min · Hosted by LTEN · Sponsored by SmartWinnr
Shared with permission from LTEN.
Key takeaways
Roll it out in stages
Don't just drop AI Roleplay on someone's desk. Some reps don't use ChatGPT yet, so build up in steps.
Make the first one low stakes
Reps started with a short teaser video and a casual get-to-know-you roleplay before any graded ones.
Plan about a month for the first scenario
The first AI Roleplay took three to four weeks. New ones now take a week and a half to two weeks, plus two or three rounds of tweaks.
Build it with marketing, sales training and the field
No single person can build these alone, and working together keeps the messaging consistent.
Recreate where reps really meet physicians
Coffee shops, dinners, cath labs, hospitals. Build the setting into the scenario.
Highlights
Short clips from the session, each under a minute.
Planning an AI Roleplay rollout?
We’ll show you AI Roleplay with a scenario close to what your reps face. Then we’ll talk through what a first stage could look like for your team.